About Felix Munyika

I am a Global Communications and Marketing Manager, sports and lifestyle content creator, and social impact advocate with over seven years of experience. Through my personal YouTube channel and professional roles, I operate at the dynamic intersection of international sports, media, and community building. I hold a Master of Science in Digital Marketing and Media from Yeshiva University, where I focused on new media strategy, data analytics, and brand management.

My career has taken me to the front lines of the world's largest sporting events. I've had the privilege of serving as the Press/Media Attaché for Team Zambia at the Paris 2024 Olympic Games, a Games Administrator for the Birmingham 2022 Commonwealth Games, and the Media Officer for Team Zambia at the 2023 WBSC Youth Baseball5 World Cup in Ankara. These high-stakes roles, combined with my long-term position managing communications for the National Olympic Committee of Zambia, have given me deep expertise in global media relations, digital strategy, crisis communication, and stakeholder engagement.

But my mission extends beyond just managing media. I am driven to build bridges, create platforms for untapped talent, and champion inclusivity.

This passion is the driving force behind my work as the Founder of Tunta Sports + Entertainment, a boutique agency I established to connect Zambian athletes and artists with global opportunities. It's also why I serve as the Founding President of the Para Powerlifting and Para Fitness Association of Zambia, building an organization from the ground up to promote inclusivity through sport.

As the Country Coordinator for YALI Sports Africa, I am able to mentor the next generation of leaders, helping them build impactful, community-focused sports projects. This role allows me to share my expertise while empowering young African leaders to create meaningful change in their communities through the power of sports.

My journey has also taught me the importance of continuous learning and adaptation. As the digital landscape evolves, I remain committed to staying at the forefront of new media technologies and strategies. My M.S. in Digital Marketing and Media from Yeshiva University has deepened my understanding of consumer behavior, predictive analytics, and omnichannel communications - skills that I actively apply to create more impactful and data-driven campaigns.

Through all my work, I seek to leverage my skills in digital storytelling, brand management, and new media to tell stories that matter, create opportunities, and drive positive change. Whether I'm coordinating media operations at the Olympic Games, producing content for my YouTube channel, or mentoring young leaders, my goal remains the same: to use communication as a tool for empowerment and to amplify voices that deserve to be heard.